What's New? Custom Calculators
Lead generation calculator
Discover how many website visitors and leads you need to generate to reach your desired revenue goals and propel your business growth. Maximize your potential, optimize your efforts, and watch your revenue soar with our lead calculator.
FEATURES FOR GENERATING NEW LEADS
Generate more leads with Shout
Create engaging content, capture all kinds of leads, and qualify potential customers with a single user-friendly app.
Interactive calculators
Broaden your inbound marketing strategy with bespoke calculators. Quote prices, provide information, and drive traffic to your website.
Beautiful forms
Capture leads with forms that can be embedded on your website, sent by email, or even accessed with a QR code.
Engaging quizzes
Put your audience to the test with customizable quizzes, where you can show scores upon completion and even email gate results.
Effortless web embedding
Embed surveys, quizzes, forms, and calculators on your website with a single line of code that we provide automatically.
Instant notifications
Receive an instant notification via email each time a response is submitted to a project, and strike while the iron is hot!
Integrated CRM
Store lead information with our integrated CRM tools and segment contacts to identify your qualified leads.
Lead generation calculator FAQs
We answer some of the most frequently asked questions to help you meet your lead goals and revenue targets.
Your lead generation rate is calculated by dividing your number of website visitors by the number of leads you generated, then multiplying that by 100.
Lead Generation Rate = (Number of leads generated / Number of website visitors) * 100.
If you need to calculate how many leads you’ll need to meet your revenue goals, you’ll need to divide your current monthly average customer revenue by your new revenue goal, then multiple that by your lead generation rate.
New Leads Needed = New monthly revenue goal / Average customer revenue monthly) * Lead generation rate
To calculate the value of leads (for your business specifically), you’ll need to take the total revenue you’ve generated from leads and divide this by the number of leads you’ve generated.
Lead Value = Total revenue generated / Number of leads
There are many KPIs you can track as part of your lead generation campaigns, let’s get into a few of those below:
Number of leads generated: Track how many leads were generated over a specific period of time.
Lead conversion rate: Calculate the total number of leads that were converted into paying customers.
Formula: (Number of conversions / Number of leads) * 100
Cost per lead: Calculate the average cost per individual lead.
Formula: Total cost of lead generation campaign / Number of leads generated
Return on investment: Assess the return on investment for your lead generation campaigns.
Formula: (Net income / Cost of investment) * 100